Shoppers opened their pocketbooks wide over the holidays in 2016, pushing retail growth estimates (the Wall Street Journal reported the fastest growth rate since 2005) and consumer confidence to new heights — with ecommerce a particular bright spot with over $110 billion in sales, according to Forrester Research.
Technology contributed mightily to that retail success, at every stage and angle of the shopping journey, both in brick-and-mortar stores and online — from browsing, point-of-sale and shipping to checkout, supply chain, payments and much more. That won’t change in 2017, as top retailers have already long-planned their technology priorities for the coming year. Here, experts weigh in on some of their top technology predictions...
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Read full prediction list from Digmarc CTO Tony Rodriguez.