Digimarc in the News

Barron's | Tiernan Ray Jun 19, 2017

Digimarc Could Speed Check-Out for Amazon Whole Foods, Says Needham

by Jun 19, 2017

Analysts have been trying to find corollaries to Amazon’s (AMZN) proposed $13.7 billion acquisition of Whole Foods (WFM), announced Friday morning. One of them was Impinj (PI), which saw its shares surge 14% on Friday following the deal’s announcement.

Another beneficiary could be Digimarc (DMRC), makers of what it calls an “intuitive computing platform” that involves barcode technology for getting information about products.

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