Digimarc in the News

Plastics Today | May 27, 2021

Five for Sustainability Saluted by Plastics Industry Association

by May 26, 2021

The End-of-Life Award went to Digimarc Corp. for its digital watermark, which gives plastics and other waste a “digital recycling passport" to increase the accuracy and efficiency of the recycling process and drive a more circular economy, explained PLASTICS. Digimarc has partnered with packaging company Paccor, which applies the barcode using various technologies, including thermoforming and injection and compression molding. The Digimarc Barcode can be engraved in the mold or printed on a label on the outer packaging to give the package a "digital intelligence," turning it into an Internet of Things object that can be detected by a wide variety of devices.

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