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Top Trends in Japanese Retail

The Japanese retail market is dynamic, unique and changing all the time. Find out what's hot and what's changing for convenience stores, vending machines, and more.

Digimarc Brings Technology to Young Women

Digimarc is committed to helping young people discover the possibilities of a STEM career. Check out some photos of a recent event at a printing facility in Oregon that exposed over a dozen young women to the intersection of printing and advanced barcode technology.

Operational Shrink Undercutting Growth from Fresh Products

Think all retail shrink is the same? Think again. One of the biggest drivers of loss for retailers is operational shrink. Find out what it is and why it accounts for over 60% of shrink.

AI & Self-Checkout Big for European Retailers

EuroCIS is the biggest retail show in Europe. Find out what was hot in retail technology this year and how retailers are looking to leverage new solutions for their shoppers.

Berry Global & Digimarc Collaborate on ‘Connected Cups’

Find out how Berry Global is using Digimarc technology to offer its customers a way to turn ordinary yogurt cups, large industrial pails and fresh deli containers into connected devices that can be scanned by consumer phones and retail barcode scanners.

Holocaust Educational Group Uses Digimarc Technology to Tell Survivors’ Stories

March for the Living added Digimarc Barcode to a book with images of Holocaust survivors, rescuers and veterans who liberated the camps, so readers could scan the photos and watch video testimonials on their phone. Find out more.

Scan & Go the Digimarc Way

Retailers that implement digital strategies within the brick-and-mortar shopping experience stand to win big. Find out how Zebra's PS20 Personal Shopper, a Digimarc-enabled device, promotes seamless shopping to customers and efficiencies to store associates.

Mexican Retailers Relying on Digimarc Mobile SDK for Planogram Compliance

Find out how top Mexican grocery retailers are relying on Digimarc's Mobile Software Development Kit to more accurately manage product on their shelves.

Signal Rich Art: A Glimpse of Tomorrow’s Design Techniques

Digimarc is at this year's Adobe MAX conference demonstrating a next-generation design concept known as Signal Rich™ art. Find out how it promises to one day provide the creative community with a multitude of new design approaches.

Visit the Lab: How Code Becomes Color

Find out how we manage to make a barcode imperceptible and then add it to packaging artwork. It's not magic, but Digimarc Barcode. Put on your safety glasses, grab your lab coat and step into Digimarc Lab.

Experts Say to Place Your Bets on Private Brands

Consumers are becoming less brand loyal, and instead looking for products that pack the most value. Find out how a strong, unique private brand – such as those offered by Digimarc customers Wegmans and New Seasons – can benefit both shoppers and retailers.

Top Tips to Make Packaging Retail-Ready

You have a great product, but is your packaging retail-ready? Check out best practices to ensure your packaging is both easy for retailers to sell and irresistible for shoppers in the aisle to grab and go.

5 Private Brand Trends to Watch

National retailers like Kroger and Costco are investing heavily in private brand products. Discover what's hot in private brands and what the connection is among auto fluids, razors and pasta.

Top Trends Driving Connected Packaging

Connected packaging is an important tactic to help brands stay competitive. But how are brands incorporating this tactic into their overall strategies and what is pushing this trend? Get some new poll numbers hot-off-the-presses and listen to two recorded webinars for details.

Top 5 Trends in German Retail

German retailers are in the news these days as they enter the U.S. market, but many of us don't appreciate what is happening in Germany, in their own domestic retail market. Our new European Sales Director has worked first-hand with German retailers and he outlines the latest trends.

A (Very) Short History of Digital Asset Management (DAM)

The history of DAM isn't as brief or as singular as one might think. It began in the 1990s, and has already gone through three distinct eras, with a fourth emerging as we speak. Find out where we’ve been, and where we’re going.

Digimarc in the Dugout

When special statistical milestones approach, Major League Baseball authenticators mark every ball used with a holographic sticker and alphanumerical code. It’s tedious and time intensive. Imagine if there were an easier, more efficient way.

Are Your Store Associates Trained-up on Mobile Solutions?

Retailers are increasingly investing in technology with an eye toward improving the customer experience. A crucial piece of this successful implementation is ensuring store associates are well-trainined on the new technology. Here are a few training tips to focus your sessions.

Apple Changing Our Engagement with the Physical World

Is there any hope of reconciling the digital and the physical worlds? Our CTO Tony Rodriguez examines the possibilities of ARKit, Apples's new augmented reality tools in iOS 11.

Amazon Go and the Future of Retail

There's been a lot of buzz about Amazon Go: Questions about what technologies they are using and how realistic is a grab-and-go store. Digimarc's chief technologist Tony Rodriguez examines Amazon's promotional video and delivers his analysis of Amazon's brave new experiment.

Fixing The Music Industry’s Royalty Payment Problem

No other business is feeling the pain of copyright issues and royalty accounting challenges quite like the music industry.

Blockchain for Blockheads

If you have a basic grasp of what a database is (a system of records and fields), you are close to understanding blockchain technology, which is essentially a “distributed database.”

Expanding Our Expertise in Premium Product Packaging

Digimarc has welcomed an accomplished executive to our team in Beaverton, Oregon. Scott Wilcox is a former vice president at sgsco, a global package design and production company, and he joined Digimarc in early January.

Packaging as a Digital Brand Communicator

There is a sea change occurring in the consumer packaging industry. Packaging pros, brand managers and designers are beginning to appreciate that a pouch or box is no longer just a container for a product, but an “always on” communication vehicle connecting brands and consumers.

Know the 3 Types of Connected Packaging

Understanding the characteristics of certain technologies can help brands make more informed decisions about enabling connected packaging. These definitions and insights about high-tech packaging solutions will help you speak directly to shoppers in store aisles, at home or wherever they are ready to buy.

Matching Component Parts Can Be a Rocky Road for Product Makers

There’s no use crying over spilled milk, but wasting thousands of gallons of ice cream is depressing for dessert fans and infuriating for investors.





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