Digimarc for Images FAQ

This information was updated May 18, 2016.

Most technical questions about Digimarc for Images can be answered in our tutorials or in our comprehensive Best Practices Guide. Otherwise, read on for general questions and answers. If you still haven't found the information you're looking for, please contact us.

Who should use Digimarc for Images?

Digimarc for Images is aimed at anyone concerned about ownership of their images, from professional photographers and digital artists to global brands. Subscribing at the Basic level provides the ability to enhance images with a unique identifier, and is ideal for users comfortable managing the identification and enforcement aspects of protecting their images. Subscribers at the Professional level enjoy the ability to enhance a higher volume of images and benefit from search services to help identify and take action against infringement. Enterprise-level customers receive customized image enhancement volume limits that match customer needs, batch embedder software to enhance images at large scales, and platform integrations with your existing technology solutions for a simplified workflow.

What does the Digimarc for Images imperceptible identifier do?

Our imperceptible codes help to identify the proper owner of an asset, eliminating any confusion about the correct copyright holder.

How do you enhance my images?

Actually, you enhance your images with our unique identifier. Our free Digimarc for Images plug-in for Adobe Photoshop makes it quick and easy to enhance your images.

Adobe Creative Cloud users can install the Digimarc for Images plug-in via Adobe Add-ons: https://creative.adobe.com/addons/products/12783

Users of earlier versions of Digimarc for Images for Adobe Photoshop can download the legacy plug-in: http://payoff.digimarc.com/dgfi-photoshop/updates.html

In addition to the plug-in, enterprise customers have the option of using purpose-built embedders that allow for quicker enhancing of larger image volumes.

Are there limitations on the size of images that can be protected?

Images must be at least 256 x 256 pixels in order to be protected.

Does Digimarc for Images search everything on the internet?

The search service only crawls the public web, which means that if someone posts one of your photos on a private Facebook post, we can’t find this for you. The same is true of other social media platforms including Twitter, Instagram and others that serve images in unique ways and/or allow users to mark posts as private. We continue to explore potential solutions that meet the needs of our customers on these platforms.

There are an estimated 1 billion sites on the public web, and we're currently crawling on the order of 100 million annually, scanning billions of individual images in the process. Sites are selected for crawling based on their age and adjacency to other known sites, and are crawled based on their link structure.

Please note, search services are only available for Guardian for Images customers at the professional and enterprise service levels.

Are my images protected on Facebook?

Facebook compresses images once they are posted, sometimes heavily, which can damage our invisible identifiers. Fortunately, there is a simple solution: if you pre-compress your images, then apply our identified, they should survive. We have had great success scaling and compressing images for web use, then applying the identifier. This will almost always allow your image to retain its protection once uploaded to Facebook.

How frequently does Guardian search for unauthorized use of my images?

Digimarc for Images subscribers at the professional level and enterprise customers benefit from continuous crawling of the web, with results appearing within a day after your images are found. These reports include a thumbnail of the image and a link to the page where it was found. If your report shows no results, this indicates that no images were found during the specified date range. More frequent and directed search capabilities are available to enterprise customers.

Are screenshots of my Digimarc-enhanced images also protected?

When a screenshot is taken, it often produces a significantly lower-quality version of your photo and saves it. If enough quality is lost during that process, the asset can be stripped of its unique identifier. Unfortunately, there is no universal way to address this problem, as many different system configurations take print screens at different quality levels. One proactive thing you can do to increase the protection of your images is to pre-shrink them down to smaller sizes before applying the identifier. By applying our identifier to a lower-resolution image, you will be able to maximize your protection.

How does Digimarc take enforcement action on behalf of customers?

Our service is a tracking and tracing service; it does not prevent people from copying your work, but does enable you to identify it once it is stolen. Digimarc will take no enforcement actions for subscribers at the Basic and Professional levels. Typically, once a rights holder has been made aware of an illegal use of their image(s) via our search report, they will issue a cease-and-desist letter or send a formal Digital Millenium Copyright Act (DMCA) takedown notice to the site/entity who infringed upon your work.

Is a full-service enforcement option available?

Digimarc offers takedown service with aggressive enforcement actions. This feature is made available at our Enterprise service level. Please contact us for customizable pricing packages.

How much does Digimarc for Images cost?

We have two subscription levels: Basic ($59 annually) and Professional ($119 annually). At the enterprise level, custom solutions and pricing may be negotiated to meet unique organizational needs.

What is the difference between Digimarc for Images service levels?

Basic ($59 annually) includes protection for up to 1,000 images per year. Basic does not include search services; you’ll need to monitor the web for unauthorized use of your work. Professional ($119 annually) protects up to 2,000 images per year and includes our continuous crawling search service. Contact us for customizable enterprise-level solutions for image protection.

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