Print Control Quality in the Age of Connected Packaging

Rapid adoption of Digimarc is proving to be one of the most transformational changes to the world of packaging in decades. Among the primary appeals of Digimarc is that it can deliver a variety of benefits while seamlessly integrating into existing print processes and with other design and print related applications, making adoption relatively frictionless and inexpensive compared to alternative connected packaging technologies. However, accounting for a new type of digital identity that covers much of a package’s surface area yet is not easily detected with the naked eye does present certain complexities. In this webinar, experts on the frontlines of the Digimarc movement will discuss how technology is evolving to create a more accurate and automated quality control process throughout the package creation journey from initial design to final printing. You’ll also hear directly from a printer with firsthand experience using these powerful new tools.

Attend this webinar to hear expert perspectives and best practices covering:

  • Basics of Digimarc – what it is, how it works and why it matters
  • Working with digital files that include Digimarc in the artwork
  • Conducting quality control on proofs and final printed packages

Speakers:
Florian Constabel, Head of Digimarc, Wipak
Jamie Colella, Senior Account Executive, GlobalVision
Guy Yogev, Marketing Director, Esko
Jay Sperry, Platform Evangelist, Digimarc

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