Safe, Convenient & Efficient Grocery with the Digimarc Platform

Digimarc, together with our Partners, are committed to helping grocery retailers promote safe and productive stores during COVID-19. Find out how connected and responsible packaging and labels can support touchless checkout, faster pick-and-pack and more.

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The Latest

Traceability

Serialized Packaging for Supply Chain Traceability

The Digimarc Platform enables packaging manufacturers to offer variable data printing and serialized identities for industrial inkjet printing systems.

Mitigate Risk
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White Paper: ‘Beyond the Barcode’

Digimarc CEO Bruce Davis’ technical white paper, “Beyond the Barcode: Digimarc Makes Retail Operations Safer and More Profitable,” demonstrates Digimarc’s superiority over potential successors to the UPC symbol.

Read the White Paper
Walmart

Digimarc Brings Scan & Shop Technology to Walmart’s Toy Catalog

Walmart utilized the Digimarc Platform to power its 60-page holiday toy catalog and help consumers swiftly ‘Scan & Shop’ from anywhere for the perfect gift.

Read Press Release
Covid_Series

Ensuring the Safety and Health of Frontline Grocery Workers

Employees at grocery and convenience stores, pharmacies, and other essential retail businesses are working to serve customers and keep shelves stocked during this global health crisis.

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Cognella

Cognella Partners with Digimarc Piracy Intelligence

Cognella, a major publisher of academic course materials, will utilize Digimarc’s robust piracy intelligence capabilities to protect against theft and scams across their portfolio.

Learn About Cognella
PlatformSeries

The Digimarc Platform in Action Video Series

Watch our series of videos highlighting the diverse range of applications for the Digimarc Platform.

Watch Videos
ConPack

Benefits of Connected Packaging for Retailers

From private brands to store operations, the Digimarc Platform provides value across the store and beyond.

Read the White Paper
Netto

Digimarc Wins ‘Top Supplier Retail 2020’ at EuroShop

The EHI Institute honored Digimarc and Netto at EuroShop 2020 for the German retailer's innovative ‘connected packaging’ powered by the Digimarc Platform.

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Who We Are

We are pioneers in the automatic identification of media, including packaging, commercial print, secure documents, digital images, audio and video. The Digimarc Platform is used by developers, partners and end users to support many use cases across multiple industries, including to:

Improve Retail Checkout

Increases Items Per Minute (IPM) by approximately 30%

Promote Scanning Reliability

A digital identity repeated hundreds of times; preserving design aesthetics and promoting scanning reliability

Boost Brand Protection

Protects digital and physical assets for greater security, authenticity and trust

Outperform Data Matrix

Deliver greater performance over Data Matrix in parts matching and other supply chain use cases

Circle_D_70x70

Surpass Traditional Product Symbols

Four-of-five retailers surveyed favor moving beyond the UPC barcode; see why Digimarc is a superior successor

Digimarc Customers

P&G-logo
Netto-logo
Cognella-logo
Wegmans_logo
New-Seasons-logo-grey
RB-logo
HMH_logo
NewPoint-Media-logo
HGTV_logo
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Digimarc for Packaging

New to working with Digimarc Barcode for Packaging? See our guidance for printers and premedia professionals about working with Digimarc-enhanced packaging and maintaining quality control.

Printers Premedia FAQ

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