Product Digitization Done Right
Brands have digitized every process, but products rarely communicate the valuable information consumers crave and partners need. Complete your digital transformation with the platform that delivers product digitization to illuminate more of your business.
Unlock Powerful New Insights
See the world through your products’ eyes.
A Digital Twin for Everything
Make every item you produce intelligent and interactive with a cloud-based record of your products’ journey and interactions. Enjoy the flexibility to connect that information to physical products and packaging with many types of tags, including digital watermarks, QR codes, RFID, NFC, and more.
Digital Tags
Enjoy the flexibility to connect that information to physical products and packaging with many types of tags, including digital watermarks, QR codes, RFID, NFC, and more.
Digital Identities
Digitize products and packaging with digital identities, addressing a wide range of granularities. From batch/lot to item-level serialization, let Digimarc seamlessly connect your physical items to an aggregated collection of information in the cloud that empowers your business to see, know, and achieve more.
Product Cloud
The Digimarc Product Cloud is an easy-to-use repository of intelligence about your products’ path and attributes – all contained within a unique digital identity. These cloud-based records are connected to packaging and other physical objects and deliver new information at every touchpoint and interaction across the product lifecycle.
The Comprehensive Guide to Product Digitization
While your business may be putting product digitization off, the benefits of it are too great to ignore. Find out how it can help you future-proof your business and meet growing consumer and marketplace demand with this guide.
Key Capabilities
Data Flexibility
Whether leveraging digital watermarks or other forms of identification, Digimarc lets users add and update more product attributes than alternatives. Each product is connected to a digital twin in the cloud that enables brands to flexibly configure the data most crucial for their needs.
Item-Level Identification
Digimarc delivers variable data, empowering you to identify every product and object at the batch, lot, regional or individual item level. Benefit from one-to-one engagement with customers, trace products to the source, and more.
Centralized Traceability
Digimarc provides a platform capable of ingesting traceability data from a variety of disparate production, supply chain, distribution, fulfillment and inventory management systems, giving you an aggregated, centralized view. Now you can see everything about your products’ journey and interactions.
Closed System Security
Enjoy the safety and security of aggregating your product intelligence in a single-source solution. Our closed network system features permissions and rights management tools that enable you to better manage your business, partners, and data.
Explore Our Products
Digimarc Engage
Digimarc Engage delivers a direct digital dialogue between consumers and brands, while generating valuable customer insights.
Digimarc Recycle
Digimarc Recycle gives products the ability to communicate critical product data to sorting machines, improving recycling rates and accuracy.
Digimarc Validate
Digimarc Validate guards your business’ reputation by ensuring product authenticity and identifying counterfeit goods.
Digimarc Retail Experience
Digimarc Retail Experience leverages digital watermarks to meet the needs of emerging retail technology systems.
See Everything, Achieve Anything™
With visibility into everything, you gain critical intelligence to guide you in ensuring authenticity, reducing costs, increasing operational agility, and improving circularity at every step along the supply chain. Get started today.
