Because information technology spending in the retail industry went underfunded for years, efforts to revitalize stores through digital transformation will likely be a painstaking task. Yet it is one that retail experts believe will lead to greater profitability. Now, a new survey anticipates significant investment in IT systems, aimed at both improving the customer experience, and streamlining the supply chain.
Read the revealing research by Planet Retail, a respected retail consultancy, and discover more about these developments. Planet Retail’s global research director, Miya Knights, directed the exclusive retail technology study in collaboration with Digimarc, a pioneer in product transparency and connected packaging.
The complimentary research report addresses:
- Who benefits from digital product and promotional information
- How accurate product inventory impacts retail industry profitability
- Why most retailers agree faster checkout is essential for customer loyalty
- When to make improving the in-store experience for customers a strategic priority
Gain insights that will inform your investments in retail technology. Get the full report now, and download a free infographic featuring all the highlights.