Explore Our Blog Posts

BLOG POST | July 6, 2022
Understanding the Degrees of Brand Integrity
A recent survey shows what consumers feel about brand integrity.
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BLOG POST | August 17, 2021
Sustainability, Recycling & the Circular Economy
The climate crisis has intensified people's usage of the word "sustainability," but it begs the question of whether we all agree on what the word sustainability means. And how is it different, for example, from recycling, which is often used, incorrectly, as an interchangeable term with sustainability. We explore the differences in this blog.

BLOG POST | August 12, 2021
Product Digitization Drives Supply Chain Future
Read an excerpt of a recorded webinar on product digitization with industry experts: Phil Stafford, Global Business Development Director at Digimarc, Curt Schacker, Executive Vice President of Business Development and Partnerships at Evrythng, and John Dwyer, Vice President of Business Development at Westrock.

BLOG POST | August 12, 2021
Engineer to Do Some ‘Heavy Lifting’ for the Planet
A profile of Dimitris Chachlakis, who recently joined Digimarc as a Sr. R&D Engineer, and received some publicity in June after he became the first doctoral student to graduate from the Rochester Institute of Technology’s (RIT) new Electrical and Computer Engineering program.

BLOG POST | August 12, 2021
U.S. Plastics Pact’s ‘Roadmap to 2025’
A video interview with the U.S. Plastics Pact’s Tiana Lightfoot-Svendsen about the importance of the circular economy and the U.S. Plastics Pact's "Roadmap to 2025."

BLOG POST | July 28, 2021
Digital Supply Chain Pushes Circular Economy
A recently published article on GreenBiz by Georgia Sherwin about the digitization of supply chains exposes the problems of the current global supply chain as a result of the COVID-19 pandemic, highlighting current shortcomings with dated supply chain methods.

BLOG POST | July 20, 2021
Maine Law Sends Strong Signal on Need for Recycling Innovation
The U.S. is taking the first step toward joining many other nations that have adopted extended producer responsibility (EPR) laws, as Maine Governor Janet Mills signed LD 1541 into law, making Maine the first state to pass an extended EPR law.

BLOG POST | July 8, 2021
New Report: Brand Protection Market to Skyrocket by 2028
The Insight Partners recently published the report, Authentication and Brand Protection Market Forecast to 2028, which forecasts the brand protection market will grow to US$ 5,322.57 million by 2028.

BLOG POST | June 29, 2021
PACCOR Study Highlights Sustainability Value of Digimarc Technology
In an effort to document the value of packaging with Digimarc watermarks, PACCOR recently published the study, “How We Create Value,” which looked at the impact of Digimarc watermarks if implemented across the whole value chain.

BLOG POST | June 29, 2021
A-CAPP’s Brand Protection Stories Podcast is ‘Stranger than Fiction’
Digimarc is now a proud sponsor of the Brand Protection Stories (BPS) Podcast from The Michigan State University Center for Anti-Counterfeiting and Product Protection (A-CAPP), and we recently sat down with podcast host, Leah Evert-Burks, to learn more about A-CAPP and the goal of A-CAPP’s Brand Protection Stories Podcast.