Protect Your Brand Against Threats
The counterfeit threat landscape is evolving rapidly, forcing brands to stay vigilant and constantly innovate.
eCommerce Growth
The expansion of e-commerce platforms like Amazon and Alibaba has increased the sale of counterfeit goods, making it harder for brands to control distribution.
Globalized Supply Chains
Complex global supply chains make it difficult to monitor every production stage, creating opportunities for counterfeiters to infiltrate.
Sophisticated Recreations
Counterfeiters now use advanced printing and packaging techniques, making it harder to tell fake products from authentic ones.
High Cost
Anti-counterfeiting solutions are costly, especially for SMEs, due to high implementation, deployment, and training expenses.
Digital Watermarks for Product Authentication
Digimarc blends sophisticated digital watermark technology with an easy-to-use native mobile application for reliable, scalable, and cost-effective product authentication that complements other security features.
Advantages of Digital Watermarks
Covert Security
Secure, Covert Digital Watermarks
Leverage secure Digimarc software to create digital watermarks that are both covert and robust, making them nearly impossible for bad actors to detect, circumvent, or recreate.
Easy Implementation
Seamless Digital Watermark Integration
Easily integrate digital watermarks into current packaging and printing workflows for a seamless and cost-effective implementation.
Immediate Authentication
Easy-to-use App for Secure Product Authentication
Deploy Digimarc’s simple, app-based solution throughout the supply and distribution chain for quick, cost-effective, and reliable product authentication, while ensuring strong centralized access controls.
Actionable Insights
Real-Time Data for Counterfeit Detection
Capture authentication data in real time and leverage cloud-based reports to monitor operations, identify counterfeit trends, and support legal action.
"To enable quick response to counterfeiting, we partner with technology leaders like Digimarc, who address the industry's most pressing protection challenges. Digimarc's unique digital watermarking technology allowed us to develop a multi-layered approach to product authentication, protecting brands and consumers alike from counterfeit products and misinformation."
