Discover why many of the world's largest retailers, central banks and consumer brands companies have adopted the Digimarc Platform.
Find out how Digimarc Barcode is applied to packaging creating an imperceptible barcode that repeats across a product's surface and is reliably scanned by retail scanners, inspection systems and shopper phones.
Digimarc is working with Tomra and leading consumer brands, such as Procter & Gamble, to revolutionize plastics recycling as part of the HolyGrail 2.0 project. Watch a recent BBC News video that highlights our efforts to reduce plastic waste.
Digimarc unobtrusively repeats data across the entire surface of any thermal-printed label to help improve operational efficiencies.
From apparel hang tags to thermal labels.
A demonstration of assisted checkout at retail point-of-sale with and without Digimarc Barcode.
Handheld Scan Comparison: Standard UPC Code is no match for Digimarc Barcode.
Adding Digimarc Barcode to hangtags helps shoppers scan for more details on sizes, pricing, in-stock availability and compatible styles.
Digimarc Barcode supports the package journey from design to post purchase.
Packaging began with simple containers for transporting food. Find out how glass, gourds and tin cans led to a generation of cereal boxes, cellophane packs and beer cans with pop tops.
Food, beverages and consumer goods were largely sold in unbranded sack clothes, glass bottles and tin containers until the late 19th Century. Discover how and when package branding and design changed everything.
Find out how the demand for more recycling options, better packaging efficiencies and serialized packaging is driving innovation today.
Pioneer Project HolyGrail, initiated by the Ellen MacArthur Foundation’s New Plastics Economy, reveals promising results for the use of Digimarc Barcode to reduce plastic waste in the environment.
The invention of the barcode involved colorful characters and see why it holds crucial clues about retail's future.
The barcode faced a challenging childhood in the 1970s, but soon matured, and fueled the rise of mass merchandisers.
Find out how the rise of e-commerce, QR codes and an Oregon 'Mad Scientist' helped shape the barcode universe of today and tomorrow.
Suppliers, distributors and retailers need greater traceability and efficiency. Watch how fast Digimarc can scan 8 clamshells and the corresponding tray to support traceability at item or case level.
Simple mobile software for scanning Digimarc Barcode, traditional UPC/EAN barcodes, QR codes and more. Whether scanning connected product packaging or activated commercial print, Digimarc affordably delivers premium performance.
The Digimarc Mobile SDK provides rapid, accurate scanning of the most common barcodes used in retail including UPC, EAN and DataBar. Experience the speed for yourself.
We showcased two connected dresses at Adobe MAX 2019 designed by former Nike designer Edward Harber. The dresses were made with fabric enhanced with Digimarc, connecting consumers with manufacturing information and additional styling options. Learn more about what we showcased at the recent Adobe MAX 2019 show.