Digimarc Digest - August 2017

Read the latest Digimarc Digest newsletter (below) or check out one of our past newsletters.

See what the Amazon-Whole Foods deal really means for retail, enjoy our colorful history of the UPC barcode and discover what we're doing in Japan. Email not displaying correctly?
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This month we analyze the massive Amazon-Whole Foods deal. We also take a lighthearted look at the birth of the UPC barcode, discover why global consumers don't like shopping, and much more.
Amazon Buys Whole Foods: Our Take
The consequences of the Amazon-Whole Foods deal are huge. In "Retail IT Insights," Digimarc's Heidi Dethloff writes on the future of retail and what died the day the deal was struck.
Shopping or Dishes, Which is Worse?
A new survey indicates a significant percentage of shoppers consider the in-store experience no fun. The survey's authors propose a digital "reboot" for retailers to ease customers' pain.

Birth of the Barcode: Bull's Eyes, Bean Bags & Big Blue

The early history of the UPC barcode is a story of imagination, technological innovation and big dreams. Check out our colorful chronicle of this important era and see why it holds crucial clues about retail's future. Download Now
Digimarc Technology in Japan
Our CEO, Bruce Davis, was recently in Japan meeting with members of the “Shopping for The Future” study group. Find out what's happening with connected packaging in this important international market.
Copyright Convos in Colorado 
A lot is happening in the world of copyright law and regulations. Digimarc Guardian's Devon Weston recently participated in an invitation-only copyright conference and we asked her about the big issues of the day.
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