Digimarc Digest - January 2018
Read the latest Digimarc Digest newsletter (below) or check out one of our
Barilla goes 'back to school,' top trends in private label and what cashiers think of scanning damaged fresh food labels. All that and more in our January edition.
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A new poll reveals why cashiers dread scanning damaged food labels. Plus, we look at the top five trends in private label products and give you an insider's guide to having fun and success at NRF 2018.
'Fresh, Front & Center' for Today's New Choice Shoppers
Retail grocers are looking for efficient new ways to create a seamless shopper experience from the fresh departments to the center store to the front end. Read Heidi Dethloff's guest post in
on how new barcode technology offers a solution.
Damaged Fresh Labels Hard to Scan
Cashiers aren't happy about scanning damaged fresh food labels. A new Harris Poll makes it clear that torn or wrinkled labels are a problem to scan.
Survive & Thrive at NRF 2018
Retail's biggest show of the year is here! Download our handy survival guide to ensure you have a fun and rewarding experience at NRF.
Top 5 Private Brand Trends
Private brand products are big news. Kroger and Costco are investing heavily in new categories. Find out about the hottest trends.
Barilla Baked Goods Go Digimarc
Barilla worked with BeeGraphic and Digimarc to promote consumer engagement with its baked goods packaging in Italy.
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