The Digimarc Platform

Digimarc’s solutions help businesses in a wide-range of industries meet challenges in critical areas, such as brand protection, sustainability, traceability and much more. Digimarc’s digital identity can be applied to material and media of all kinds, including packaging, labels, audio, fabric and more.


The Digimarc Platform — a platform for Creation and Orchestration of automatic and identification solutions — enabling developers to create digital identities for media objects and facilitate coordination of end users and partners.

White Paper: 'Beyond the Barcode'

Digimarc CEO Bruce Davis' technical white paper, "Beyond the Barcode: Digimarc Makes Retail Operations Safer and More Profitable," demonstrates Digimarc's superiority over potential successors to the UPC symbol.

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History & Development of the Digimarc Platform

Digimarc began with a glimpse into the stars, and over the decades, grew to become a Platform adopted by many of the world's largest retailers, global publishers, central banks and consumer brands companies.

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