Beyond the Barcode: Modernize Your Supply Chain

Digimarc provides a software and services platform for automatic identification across the supply chain, helping retailers and consumer brands meet the complex challenges of today’s marketplace.

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Platform Benefits

Improve Retail Checkout

Increases Items Per Minute (IPM) by approximately 30%

Promote Scanning Reliability

A digital identity repeated hundreds of times; preserving design aesthetics and promoting scanning reliability

Boost Brand Protection

Protects digital and physical assets for greater security, authenticity and trust

Outperform Data Matrix

Deliver greater performance over Data Matrix in parts matching and other supply chain use cases

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Surpass Traditional Product Symbols

Four-of-five retailers surveyed favor moving beyond the UPC barcode; see why Digimarc is a superior successor

Partner Resources

New to working with the Digimarc Platform? See our guidance for printers and premedia professionals about working with Digimarc-enhanced packaging and maintaining quality control.

Sustainability Central

The Digimarc Platform supports sustainability by reducing waste and improving the recyclability of plastics. Learn how HolyGrail 2.0 participants can start now with Digimarc solutions, and find new ways to boost sustainability across the supply chain.

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Germany  |  Japan