Blog

Top Trends in the Automatic Identification Industry

April 30, 2021

Digimarc’s Sprague Ackley, Principal R&D Engineer, was recently named AIM North America’s Professional of the Year for 2020. This is a prestigious award, and Sprague received the honor for his contributions to the AIDC (Automatic Identification and Data Capture) industry over the course of his career.

Sprague serves on influential technical committees for barcode symbol standards within ISO, AIM and GS1, in many cases taking a leadership role. We sat down with Sprague for an extended talk exploring a number of subjects he is passionate about.

Questions Explored:

  • What trends are you seeing in the AIDC industry today?
  • What can we expect to see developing in the next two to five years?
  • What projects at Digimarc are you most excited about today?

Find out how the Digimarc Platform can support brand protection, traceability, sustainability and more.

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