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Six Real-World Scenarios Where Digital Watermarks Succeed

 

Generative AI (GenAI) took the world by storm in 2023. Related, and receiving similar levels of attention are watermarks and how they can communicate copyright information and provide transparency by helping consumers understand key information like the provenance of, or the use of AI in, the digital content they consume. Which begs the question, what is digital watermarking and how does it work?

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